BEAUTÉS DU MONDE ___ CARTIER
Immersive installation, CGI videosYEAR 2023
ART DIRECTION Mélanie Courtinat
CGI Bus Group
PRODUCTION New Collective
SOUND DESIGN Antoine Bertin
Located in the heart of Barcelona, the exhibition Beautés du Monde takes its title from Cartier's high jewellery collection, which celebrates the diversity of beauty. Three immersive videos were produced in order to highlight the major pieces of the collection. Each of them revisits and reinterprets the signature of the piece from which it is inspired, with an emphasis on the emotional power it contains.
The first video tells the story of a shape-shifting desert, where sand dunes, gently swaying in the wind, reveal the delicate curve of a woman's neck. The exquisite sound design complements this transformation, alternating between the murmur of the wind and the sigh of a woman.
The second video focuses on a drop of water and its journey. The aerial waltz of a little droplet is being followed and continues to form a dance with a multitude of other drops, before culminating in the formation of a diamond necklace shape.
The final video focuses on a fictional flower that hides a precious secret. As night falls, it closes in on itself and morphs into a bird, shifting to the rhythm of music made from recordings of rubbing petals and birdsongs transformed into musical instruments.
LE SAUT ___ HERMÈS
Immersive installation, Mixed reality multiplayer gameYEAR 2024
ART DIRECTION, GAME DESIGN (Concept phase) Mélanie Courtinat
ART DIRECTION, 3D (Production phase) Claire Allante
GAMEPLAY, DEVELOPMENT François Corbel
Created for the prestigious Le Saut Hermès event in 2024, this immersive mixed reality experience blended virtual and augmented reality into a 4-player game. Presented at the Grand Palais in the heart of Paris, the installation transported players into a fantastical, handcrafted world filled with equestrian references, floating architectures, and playful interactions.
DIGITAL FRESCO ___ DOLCE & GABBANA
Immersive installation, motion designYEAR 2019
ART DIRECTION, CGI Mélanie Courtinat, Pastor/Placzek
PRODUCTION Carbondale
There is a digitally animated 18th century painting located on the ceiling and walls of the top floor in Dolce&Gabbana’s new flagship in Piazza di Spagna, Rome, where Pallas Athena and Hercules come alive among gods and angels. Immersed in rolling dark clouds lit by thunder and lightning, viewers are enveloped by the deep resonance of Gregorian chants.
RAVE ___ Patrick Muroni
VR experienceYEAR 2024
DIRECTED BY Patrick Muroni
ART DIRECTION Mélanie Courtinat
DEVELOPMENT Arnaud Gomis
PRODUCTION Climage
SOUND DESIGN Yatoni
INTERNATIONAL DISTRIBUTION Diversion Cinema
It’s your first rave. Thanks to volumetric capture, your movements immerse you in the memory of that night, making you feel as if you're reliving it. But be cautious: to find the party, you’ll need to navigate through the forest. Once you arrive, the more you dance, the more the world around you transforms.
I NEVER PROMISED YOU A GARDEN ___ LVMH
Immersive installation, virtual realityYEAR 2017
ART DIRECTION, CGI, PRODUCTION Mélanie Courtinat
SOUND DESIGN Yatoni
I Never Promised you a Garden is an immersive experience that places the public at the heart of a luxurious hanging garden filled with imaginary plants. People are invited to wander through this installation using virtual reality and allow the flowers to bloom with the touch of their hands. These Interactions create sounds that add to the ambiant drone. However, if the user decides not to interact with the garden by simply staring at it and not taking advantage of the possibilities that virtual reality has to offer, he won’t be allowed to experiment it in its entirety since the garden is capricious and therefore won’t reveal itself.
This digital artwork, both sensual and dreamlike, questions the idea of engagement with its viewers. After noticing that most part of the public doesn’t interact with virtual reality artworks, not because of a lack of understanding towards this unfamiliar technology, but by being reluctant to take a leap from playing the role of the viewer to being the actor, the artist decided to place the idea of engagement of the user at the heart of the experience. What is to be done when people are unwilling to interact with an interactive artwork?
